Even our long-time customers did not know some of these things.
Take a look, you might be surprised at what we can do.

JX is a second-generation, family-owned company
Chuck Jorgensen founded JX in 1970. Both Eric and Kurt Jorgensen, Chuck’s sons, have worked at the company after graduating college. In 2000, Eric succeeded his father as President & CEO, and before retiring in 2016, Kurt held a number of roles in new and used truck sales.

JX has its own traveling food truck called the JX Chuck Wagon
The Chuck Wagon has a double meaning for us at JX. In the old days, across the West, a chuck wagon hauled food similar to the food trucks of today. “Chuck” is also the first name of our founder, Chuck Jorgensen. The Chuck Wagon was created in his honor and travels around the Midwest servin’ up hospitality!


Our 45th Anniversary logo has a special significance
JX’s marketing team, along with the help of Eric Jorgensen, President & CEO, created the 45th anniversary logo to include components from the brands that have “fueled” our success. The top of the emblem is inspired by the Peterbilt fuel cap pull, and the outer circle mirrors the Volvo fuel cap.


The first JX dealership was opened in 1970
Our flagship dealership was opened in 1970 with just five Associates under the name Peterbilt of Wisconsin. This location is now referred to as JX Peterbilt – Waukesha and still remains an iconic landmark for travelers in the area!


JX has its own financing division
JX Financial, or JXF as it’s more commonly referred to, consists of a team of financial professionals who are experts in the trucking industry. For over 35 years, JXF customers have been driving away in the truck of their dreams.
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All JX locations have made a service promise
Our Accelerated Service Assessment Promise (ASAP) ensures that all JX customers get back on the road as soon as possible after needing repairs. Within two hours of entering a JX shop, our customers’ trucks are diagnosed and a plan of action is determined and communicated. That’s our commitment.
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JX has its own graphics shop, capable of vehicle wraps and more
Located in Madison, Wisconsin, and founded in 2002, JX Graphics serves fleets and owner-operators, as well as automobile and motorcycle owners. Projects range from simple as vehicle numbering to complex as full-color, vehicle wraps. In fact, the JX Chuck Wagon was wrapped by JX’s very own graphics professionals.
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Dee Jorgensen – a lasting impact
Dee Jorgensen’s generous heart, passion for education, and love for her community has left a lasting impact on the culture of JX. Late wife of Chuck Jorgensen and mother to Eric and Kurt, Dee led by example and passed down this passion to her entire family. Although Dee passed away in October 2014, her legacy remains a beacon of light for many.


Every year JX publishes their own calendar
We select 12 JX customers, one from each of our full-service dealerships, plus a JX Leasing customer. Sprinkled throughout the calendar are industry facts and tidbits about each customer. Be sure to stop by your local dealership during the month of December to snag a few copies, and just think, someday that could be your truck!


JX Services all makes and models
While the sign may say JX Peterbilt, our seasoned and skilled technicians service all makes and models of medium- and heavy-duty trucks. From Peterbilt to Freightliner, from Kenworth to International, Volvo, Ottawa, Mack, and Hino, we’ve got you covered. Plus, our parts department works hand in hand with our service department to get the parts needed for any repair. Fast!



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We could tell you how good we are, but we’ll let our customers do the talking. Read how JX is making a difference, nationwide.
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